Friday, December 7, 2007

Vodafone buys Perlico

ion enables Vodafone to offer consumers a complete range of mobile, fixed-line and broadband communications services in Ireland. Financial details were not given.

The combined businesses will comprise 2.2 million subscribers from Vodafone and 62,500 from Perlico, of which 25,000 are broadband subscribers. Perlico will be a subsidiary of Vodafone, and is expected to launch as an MVNO brand in the next few months.

Perlico chief executive Iain MacDonald said: “Perlico and Vodafone represent a compelling combination. We will continue to provide the Irish consumer with the attributes which have made Perlico a success – value, choice and award-winning service.”

Vodafone Ireland chief executive Charles Butterworth added: “Perlico represents a compelling strategic fit for Vodafone Ireland. The acquisition brings Vodafone a significant step closer to our objective to provide a complete communications service to our customers – including mobile, fixed line voice, broadband and internet services.

“It will allow customers, of both Vodafone and Perlico, the opportunity to choose the communications mix that best suits them.”

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